“Black Widow” and “Rocky Ridge” – What Are They?
We have a truly amazing selection here at Landers Chrysler Dodge Jeep Ram in Little Rock, Arkansas. From the high-class Ram 1500 Limited to the high-speed Dodge Challenger, our vehicles are the perfect blend of form and function. However, nothing offers more style and utility than our upfitted vehicles from Black Widow and Rocky Ridge.
You might have seen these badges on the road and thought, “What kind of truck is that? I’ve never heard of that trim level.” Trust us, you’re not alone. These vehicles have serious curb appeal, meaning we get questions about them all the time. If you’re unfamiliar with the Black Widow and Rocky Ridge brands, keep reading for a full breakdown!
Black Widow and Rocky Ridge are both upfitter brands, meaning that they add their signature parts and accessories to specific vehicles in order to upgrade appearance, performance, and capability. Both brands mainly offer premium lifted trucks, like the Ram 1500 and 2500, but they also upfit Jeep Wranglers.
More Parts and Accessories for the Jeep Wrangler
Here’s how it works: Black Widow and Rocky Ridge order vehicles directly from manufacturers such as Ram and Jeep. Then, they customize the vehicles with their proprietary products, including suspension lift kits, high-quality shocks, unique wheels, hood vents, bumpers, interior stitching, and custom gauge clusters. Lastly, they deliver the finished product to a partnering dealer where you can purchase it just like any other vehicle!
The biggest difference between Black Widow/Rocky Ridge vehicles and other vehicles with added parts is the all-or-nothing nature of the upgrade. With other parts and accessories, you can pick what you want to pay for, customize how you want them installed, etc. However, you also have to wait while your vehicle is in the shop, or you run the risk of something going wrong if you choose to install the parts yourself.
With Black Widow and Rocky Ridge, the vehicles are fully upfitted once they hit our lot, meaning you pay for the whole shebang. Neither brand sells individual parts or upgrades pre-owned vehicles. However, you do get the benefit of professional installation, a factory warranty, and nationwide service!
Learn More About Black Widow and Rocky Ridge
These vehicles are an excellent option for anyone who is looking for a unique, high-performance truck and wants to avoid the parts installation process. Interested in a Black Widow Wrangler, or maybe a Rocky Ridge Ram? Use the link below to contact our sales team — if we don’t have any on our lot, we’ll be happy to bring in exactly what you’re looking for. Landers Chrysler Dodge Jeep Ram in Little Rock, Arkansas, is the best place to find a one-of-a-kind vehicle!
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