Dodge & LEGO Launch Speed Champions Set
Everybody played with LEGO bricks as a kid. We know those of you who are parents know the pain of stepping on a LEGO brick barefooted too. Regardless of how much that hurts, we know everybody has fond memories of building with LEGO bricks.
In a new partnership with the LEGO Group, Dodge//SRT have collaborated to create a new LEGO Speed Champions Set. The set features the 2018 Dodge Challenger SRT Demon and a classic 1970 Charter R/T.
There are 478 pieces in the box and the set sells for $29.99. In addition to the all the pieces to build two Dodge muscle cars, the LEGO Speed Champions set features racing start lights and three minifugures: a Challenger driver, Charger Driver and a race marshal with a checkered flag.
“We know that many of our Dodge//SRT enthusiasts become fans of the brand at an early age, and like me, also grow up building LEGO vehicles that we dream of one day driving on the road,” Steve Beahm, FCA North America head of passenger car brands, said in a press release. “With the new Speed Champion set featuring the 2018 Challenger SRT Demon and the 1970 Dodge Charger R/T, our youngest fans can now build and jump into the ‘driver’s’ seat of two of their ultimate fantasy muscle cars.”
If you follow our Facebook page, you may have already seen a few of our salespeople attempt to put this set together. In the Jan. 24 Facebook Live video, Salesmen Justin Morgan and Nic Jones tried to finish putting together both cars before the other and the results were fairly comical.
The LEGO set is available for purchase on LEGO.com.
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