What’s new (and the same) for the 2023 Jeep Wrangler?

July 1st, 2022 by

The Jeep Wrangler is one of the most iconic SUVs out on the road today. The original seven-slot off-roader has been enhanced and freshened up for the 2023 model year. The 2023 Jeep Wrangler is the best Wrangler yet. With a few new details, the 2023 Wrangler enhances the wonderful Jeep JL Wrangler platform. 

Are you interested in purchasing a 2023 Jeep Wrangler in Little Rock, Arkansas? We would love to help you purchase your dream Jeep Wrangler at Landers Chrysler Dodge Jeep Ram in Little Rock! 

Click here to view our new Jeep Wrangler inventory. 

One of the new packages for the 2023 Jeep Wrangler is the Freedom Edition. The Wrangler Freedom Edition is available for a limited time and features capability enhancements and military-themed exterior and interior design cues. These include an Oscar Mike badge on the rear swing gate, an American flag decal, steel front bumper, and rock rails. The 2023 Wrangler Freedom edition also features LED headlamps and fog lamps, body-color fender flares, winch-capable steel front bumper, steel rock rails, black wheels and accents, and an American flag decal along the side of each vehicle. Inside, the Wrangler Freedom special editions boast leather-trimmed cloth seats and black accent stitching. One of the best parts about the Freedom Edition is that Jeep will make a $250 donation to military charities with every new Wrangler Freedom Edition that is sold. 

As stated in the press release of this model, “With our 1941 origins rooted in the military, we at the Jeep brand are proud of our heritage, and the Gladiator and Wrangler Freedom editions are a tribute to all the servicemen and servicewomen,” said Jim Morrison, senior vice president and head of Jeep North America. “Through these special editions, this Fourth of July we honor those who have made the ultimate sacrifice for their country and support those who have served and continue to serve.” 

One of the most fun aspects of picking out your new 2023 Jeep Wrangler is choosing which color you are going to paint your Wrangler. Joining existing fun colors like Hydro Blue, High-Velocity Yellow, Firecracker Red, and Sarge Green, are two new colors in the lineup – Earl and Reign. Earl is a light grayish-blue color that looks very similar to the arctic ice blue Wrangler that could be had in the early in the JK Wrangler run. Earl was first seen on the Jeep Gladiator Farout concept in 2020. The new Reign color is a bright purple that hasn’t been seen on a Wrangler since 2018. 

“We received a lot of positive feedback on Earl when it debuted on the Gladiator Farout concept, and we work to deliver what our customers tell us they want,” said Jim Morrison, senior vice president and head of Jeep North America. “These limited-run colors like Earl and Reign draw a huge enthusiast following because they’re exciting, authentic and stand out, much like the Jeep community.” 

A few other notable details that are new for 2023 include the Rubicon models getting new standard and optional 17-inch wheel designs. The new 2023 model will feature a Wrangler decal featuring an American flag on each front fender. 

The Wrangler 4xe and the Wrangler Rubicon 392 will be available throughout the 2023 model year for buyers who prefer an alternative to the standard Wrangler powertrains.

The same great off-road prowess, legendary capability, and strong Jeep heritage stay the same for 2023 and will remain in every Jeep model moving forward. Other similar aspects you’ll see on the 2023 model that has been on the Jeep Wrangler for the last several years are the removable top, removable doors, fold-down windshield, and the spare tire fixed to the rear swing gate. Inside, the familiar 8.4-inch Uconnect touchscreen works so well, it doesn’t need to change. The layout of the buttons and interior functionality stays the same as well. At the front of the Wrangler, you’ll notice the seven-slot grille flanked by the available signature LED lighting which is also available in the rear. 

Are you interested in purchasing a new 2023 Jeep Wrangler in Little Rock, AR? Come see us at Landers Chrysler Dodge Jeep Ram for the VIP buying experience!

Posted in Jeep, New Inventory